Project Manager and Designer
Caleb DeSmith, Gina La Rosa, Gwen Riemer
January 13-18, 2020
Design a manufacturable product for the Rochester Refugee Kitimaya retail brand using upcycled clothing and simple sewing techniques.
Design a new accessory that fits into the existing Kitimaya brand and is:
Desirable (will it sell?)
Feasible (can it be manufactured with the resources they have?)
Viable (will it turn a profit and be a sustainable addition to their business?)
Handmade, fun, upcycled
Earrings made with a simple, easily automated twisting process
Clean and durable manufacturing technique
Can be made with a wide variety of different materials
Cost-effective (mass-produced, metal earring piece can be sourced for less than 20 cents per pair, or made by hand)
Variations and Packaging
My team won first place. We will soon be working with management at Rochester Refugee to integrate our design into their existing accessories line.